
- Jun 22
- 1 min
Drive market success in medical technology through Stakeholder-Focused Innovation
Short version of the webinar: Event Slides: Product development in medical technology takes a lot of time, and the introduction of new...

- Jun 9
- 3 min
Identify the winning features and compose compelling Value Propositions with Jobs-to-be-done
A real-life Jobs-to-be-done case study with Promethean Promethean is a world leader in interactive display technology for education...

- May 31
- 1 min
Product Quest Podcast
The newly launched Product Quest Podcast features Beat over two exciting episodes. Beat reveals the deep impact P&G thinking has had on...

- May 18
- 4 min
Jobs-to-be-done in the kitchen
A real-life Jobs-to-be-done case study with AMC. AMC is one of Europe’s most premium cookware companies. AMC offers a unique cooking...

- May 9
- 1 min
Target the winning features: Sharpening a teacher-focused software prototype with Jobs-to-be-done
Short version of the webinar: Slides: Anna, Director of User Experience Research at Promethean, and her team had developed a software...

- Feb 22
- 4 min
Well advised with consultants
Many companies hire external consultants or experts to better understand their customers,
to align strategies in a customer-centric way,...

- Jan 11
- 1 min
Spreading the Gospel: Bring Jobs-to-be-done-Insights into the organization in an agile way
Slides: Event language: German. Customer insights alone are useless if the organization does not draw the right conclusions and actions....

- Nov 30, 2021
- 6 min
From today's pain points to tomorrow's successful innovations
Beat Walther and Yann Wermuth have contributed their knowledge and experience in creating and implementing successful innovations to the...

- Nov 22, 2021
- 1 min
Winning in Sales
Sales is the oxygen of every company. For startups, it’s even more crucial. Demonstrating that first customers buy, and showing a growing...

- Jul 1, 2021
- 1 min
Cooking with Jobs-to-be-done: Get customer insights faster
Vendbridge talking @Design thinking meetup London Jobs-to-be-done has made it into many design and UX circles and discussions and debates...