Driving Product Management from the customer view with Jobs-to-be-done at Energie360
Product Managers are facing many challenges every day. As if the day-to-day was not enough, a new challenge is being added: Understanding...
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Lateral thinking:
Absolutely.
Our blog posts
Aug 228 min read
Designing Emotionally Engaging Value Propositions
When introducing a new product, launching a digital service, or running a sales campaign, a compelling value proposition is key to...
Aug 76 min read
The Stepstone case study: Uncovering AI opportunities from the customer perspective
We need to provide job seekers and HR managers with AI solutions that offer real added value in order to be successful in the market. The...
Apr 152 min read
E-Learn Jobs-to-be-done and become a Growth Architect
Jobs-to-be-done is a powerful concept to make a growth project customer-focused and successful. For UX/CX, marketing&sales, product...
Feb 204 min read
AI: Are companies putting the cart before the horse?
Many companies have initiated projects in artificial intelligence (AI). They are experimenting with the technology and are trying to find...
Nov 16, 20231 min read
How to make Jobs-to-be-done the coffee table talk in your company?
It is not enough to only talk about Jobs-to-be-done in a company - it has to become the coffee table talk! In this webinar we had...
Oct 10, 202310 min read
The next sustainability challenge: Changing customer behavior!
Many companies are on a path to become more sustainable. Large efforts are undertaken to establish sustainability measuring and emissions...
Oct 5, 20239 min read
The next sustainability challenge: Changing customer behavior!
Many companies are on a path to become more sustainable. Large efforts are undertaken to establish sustainability measuring and emissions...
Sep 3, 20237 min read
Evolution & future of our Customer-Focused Innovation methodology
Amongst Jobs-to-be-done practitioners and our clients, Customer-Focused Innovation (CFI) is known as a process to measure unmet customer...
Apr 20, 20231 min read
Sustainability: Eager Corporates, Stubborn Customers!
Many companies have set ambitious sustainability goals to reduce their carbon footprint in scopes 1-3 and achieve net zero by 2050. Many...
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