Short version of the webinar: Event Slides: Product development in medical technology takes a lot of time, and the introduction of new...

A real-life Jobs-to-be-done case study with Promethean Promethean is a world leader in interactive display technology for education...

The newly launched Product Quest Podcast features Beat over two exciting episodes. Beat reveals the deep impact P&G thinking has had on...

A real-life Jobs-to-be-done case study with AMC. AMC is one of Europe’s most premium cookware companies. AMC offers a unique cooking...

Short version of the webinar: Slides: Anna, Director of User Experience Research at Promethean, and her team had developed a software...

Many companies hire external consultants or experts to better understand their customers, 
to align strategies in a customer-centric way,...

Slides: Event language: German. Customer insights alone are useless if the organization does not draw the right conclusions and actions....

Beat Walther and Yann Wermuth have contributed their knowledge and experience in creating and implementing successful innovations to the...

Sales is the oxygen of every company. For startups, it’s even more crucial. Demonstrating that first customers buy, and showing a growing...

Vendbridge talking @Design thinking meetup London Jobs-to-be-done has made it into many design and UX circles and discussions and debates...