Sustainability: Eager Corporates, Stubborn Customers!
Many companies have set ambitious sustainability goals to reduce their carbon footprint in scopes 1-3 and achieve net zero by 2050. Many...
Sustainability: Eager Corporates, Stubborn Customers!
How to take the Customer Perspective
Create a scalable business from an ocean of ideas
From an ocean of ideas, to a meaningful idea to a scaled new business
How to identify customer pain points and turn them into winning ideas
Customer-Focused Innovation with Jobs-to-be-done
Drowning in an ocean of ideas
Predicting innovation success is like looking at a crystal ball
The pain points of today are the successful innovations of the future
How to identify a Pain Point with Jobs-to-be-done?