top of page

Product Quest Podcast



The newly launched Product Quest Podcast features Beat over two exciting episodes. Beat reveals the deep impact P&G thinking has had on him when he was in charge of Pampers, unfolds his Jobs-to-be-done story and the benefits and origins of the CFI approach (Customer-Focused innovation). Below you can listen to his insights.

Yann Wermuth, Partner at Vendbridge, is one in the co-host trio of the Product Quest Podcast. Along with their guests, Yann, Scott, and Jonathan discuss in-depth topics, tools and cutting-edge approaches that help companies develop products that customers will buy and love.


Search for "Product Quest Podcast" in your preferred podcast app or visit www.productquestpodcast.com




Episode 9: The Customer-Focused Innovation approach with Beat Walther, part 2













Episode 8: Beat Walther and Jobs-to-be-done, part1












 
 
 

Comments


Vendbridge AG
Neue Hard 14
8005 Zürich

Phone: +41 43 243 67 77
e-Mail: hello@vendbridge.com

Follow us

  • twitter (1)
  • linkedin (1)

Vendbridge makes companies and products incomparable from the customers' perspective. This frees products form price pressure and increases sales impact. Our approach: first Deep Customer Insights, then Vendbridge Spinning. Concrete, objective and measurable.

Creators of

Customer-Focused innovation logo

© 2026 Copyright Vendbridge AG |  All Rights Reserved   |  Imprint  |  Privacy policy

bottom of page